About The USA Crown
Driven by purpose. Meaningfully made.
The USA Crown is not just a beauty competition; it's a powerful platform created to celebrate purpose-driven women who lead with vision, impact, and authenticity. We recognize and uplift modern women who are making meaningful contributions in their communities, careers, and causes.
Our mission
To honor the strength, story, and ambition of American women by offering a transformative pageant experience rooted in leadership, advocacy, and empowerment.
Our vision
To build the most purpose-driven national pageant in the United States—one that produces titleholders who use their platforms to influence industries, ignite social change, and represent the USA with heart and honor.
Marco Roxas
Founder & National Director
Marco Roxas is a multi-talented creative professional and visionary leader whose work spans marketing, media, entertainment, and purpose-driven advocacy. As the Founder and National Director of The USA Crown, he is redefining modern pageantry, bringing together the power of representation, storytelling, and leadership development for women across the country.
His work in entertainment, Marco has led successful marketing campaigns and events for major companies, nonprofits, and global initiatives. His experience blends performance with purpose, offering a unique and heartfelt approach to pageantry that is both empowering and impactful.
In Addition, his background as a professional performer and model, Marco has graced stages and campaigns, cultivating a strong sense of presence, confidence, and creative expression. He has worked with top productions and brands, and brings that same standard of excellence, polish, and artistry into every facet of The USA Crown.
Inspired by his Filipino-American heritage and a deep commitment to visibility and equity, Marco created The USA Crown to be more than just a pageant; it’s a platform where women can embrace their voice, mission, and power. Under his direction, the competition uplifts a new generation of titleholders who are driven by purpose and meaningfully made.
What Makes Us Different
International Representation
Winners of The USA Crown proudly go on to compete at Miss Global International and Miss Tourism Queen of the Year, bringing their mission to a global audience.
Professional & Personal Growth
From confidence training and content creation to public speaking and branding, we equip our candidates with the tools they need to thrive on and off the stage.
Inclusivity & Integrity
We welcome candidates of all backgrounds, body types, and identities, focusing on purpose over perfection and mission over image.